shopify analytics ecommerce tracking

Tag: amazon ad business

Amazon’s ad business is pandemic-proof

18

Aug 2020
by Marijana
in NEWS
No Comments
84

Amazon’s ad business is pandemic-proof

Groceries and cleaning supplies aren’t the only things Amazon is selling during the pandemic. The e-commerce giant is peddling plenty of advertising space to companies hoping to give their items prime placement in front of Amazon’s legions of shoppers. The demand has kept Amazon’s ad sales strong amid Covid-19, even as its big tech competitors in digital advertising, Google and Facebook, suffer slowdowns. Those two...

Read More

Look out, Facebook and Google: Amazon is becoming an advertising giant

16

Jun 2018
by Marijana
in NEWS
No Comments
528

Look out, Facebook and Google: Amazon is becoming an advertising giant

While much has been said about Amazon.com Inc.’s aggressive bets on brick-and-mortar retail, health care and many other industries, the company has quietly built a sizable and growing business in an area dominated by two other tech titans: digital advertising. Advertising pulled in up to $4 billion for Amazon AMZN, -0.46%  last year, and the company said first-quarter revenue from ads and other service offerings more than doubled...

Read More