Amazon is giving shoppers more time than ever before to place orders with free shipping in time for Christmas as the war for customers rages
16 Dec 2018
Amazon customers still have time to order gifts and get them in time for Christmas this year.
The e-commerce giant announced on Thursday that it had extended the deadline by four days to December 18 for non-Prime members.
Amazon earlier announced it was offering free shipping for non-Prime members this holiday season, regardless of order size.
Amazon has two tiers of shipping: standard in four to five days and super-saver shipping in five to eight days. The free shipping was originally available only for the super-saver tier, but Amazon is in effect bumping it up to standard shipping through the 25th.
Last year, the last day for customers to order with super-saver shipping was December 15; this year is the latest so far. The new super-saver deadline now matches last year’s date for free standard shipping.
Prime members still have a few days longer. The company says they can order by December 22 for two-day shipping and the 23rd for one-day shipping and still get orders in time for Christmas.
Amazon’s extension of the promotion may be a response to competition from big-box stores that are also running free-shipping promotions. Most notably, Target announced last month that it would offer free two-day shipping to all customers until December 22, with no order minimum. Best Buy also removed its free-shipping threshold but gave no time guarantee.
Source: Business Insider